Back

Communications and Public Affairs

When
March 21, 2019
5:00 PM - 6:30 PM
Location
Torys LLP, 79 Wellington St. W. 33rd Floor, Toronto
Spaces left
27

Registration

All-Inclusive Membership
Member – $55.00
Student Member – $25.00

Registration is closed

Member Interest Stream: Communications & Public Affairs

Members Only Event

A new government relations engagement, increasingly requires a robust communications and stakeholder engagement strategy. Ensuring that the public facing communications strategy aligns with the approach of key decision makers is important to drive winning outcomes for contentious issues. This includes files that affect consumers, or stories that have vocal stakeholder groups in opposition.

PAAC invites you to the first Tools and Tactics for 2019 event where Dan will describe his strategic approach to the file, how the approach sought to mitigate risk and maximize opportunity, while introducing a new brand to a new marketplace.

Speaker:

Dan Moulton, Senior Consultant at Crestview Strategy successfully led the national engagement for Lyft as it prepared to launch in its first international market in the city of Toronto.

Date:

Thursday, March 21, 2019

Schedule:

Registration: 5:00pm

Presentation + Q&A: 5:30pm-6:30pm

Networking: 6:30pm

Venue:

Tory’s LLP

79 Wellington Street West

TD South Tower, 33rd floor

Toronto, ON M5K 1N2

Registration Fee:

PAAC Members $55 + hst

Student Members $25 + hst

Who is Public Affairs Association of Canada?

The Public Affairs Association of Canada (PAAC) is a national, not-for-profit organization founded in 1984. Our principal objective is to help public affairs professionals succeed in their work by providing them with forums for professional development, the exchange of new ideas and networking.

PAAC’s growing membership represents a cross-section of the many disciplines involved in public affairs including policy development, government relations, lobbying, communications, opinion research and public relations. Our members come from both the private and public sectors, in areas such as industrial and financial companies, crown corporations, consulting firms, small business, ministries and municipalities, PR organizations, trade associations, educational institutions, law and accounting firms.

Why Join PAAC?

The Public Affairs Association of Canada is the leading forum for representing lobbyists’ concerns to all levels of government in Canada. We actively engage lobbyist regulators in discussion about the rules and regulations governing lobbyist registration and reporting requirements in Canada. The PAAC has presented to various government committee’s on proposed changes to lobbying law at the federal, provincial and municipal levels. In addition, the PAAC hosts conferences, conducts media interviews and submits opinion editorials all in an effort to position lobbying as a key and valuable component of the public policy process.

About Public Affairs

The public affairs field is notoriously fast changing and competitive. PAAC offers a range of professional development programs and networking opportunities to help members stay on top of industry issues and trends.

Our members come from both the private and public sectors and range from self-employed consultants to government professionals and corporate CEOs. This diversity is the cornerstone of PAAC, ensuring a wide scope of ideas, expertise and opportunities that benefit members and their businesses. We urge you to explore our website at www.publicaffairs.ca and find out more about what PAAC can do for you.