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Public Affairs in the Digital World: Executing Digital Campaigns, Grassroots Lobbying, and Navigating Social Media

When
July 30, 2020
2:00 PM - 2:45 PM
Location
Online Only
Spaces left
61

Registration

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Join us on July 30, 2020 to discuss how to be successful in the
digital world, including executing effective digital campaigns,
grassroots lobbying techniques, and the best practices for navigating
social media.

As the importance of understanding the digital world only continues to
grow in its significance, we want to provide you with a practical
conversation alongside experts who have all had noteworthy success in
leveraging digital platforms to conduct effective campaigns both
in-house and for clients, and who are highly skilled at navigating and
utilizing social media for its most substantial impact.

As public affairs professionals, it is vital to demonstrate an ability
to comprehend emerging trends, showcase value to your company, and
better position your organization for success. This panel will
provide you with tools and tactics, along with the key skills that you
need to begin to immediately implement new and innovative digital
strategies.

If you have questions to submit in advance of the panel, please
contact Taleesha Thorogood.

We look forward to having you join us on July 30 from 2:00 PM EST to
2:45 PM EST.

Panelists:
Chris Rougier, MPH Agency
Pamela Nalewajek, Dairy Farmers of Canada

Moderator:
Marcella Munro, WPM Public Affairs

Who is Public Affairs Association of Canada?

The Public Affairs Association of Canada (PAAC) is a national, not-for-profit organization founded in 1984. Our principal objective is to help public affairs professionals succeed in their work by providing them with forums for professional development, the exchange of new ideas and networking.

PAAC’s growing membership represents a cross-section of the many disciplines involved in public affairs including policy development, government relations, lobbying, communications, opinion research and public relations. Our members come from both the private and public sectors, in areas such as industrial and financial companies, crown corporations, consulting firms, small business, ministries and municipalities, PR organizations, trade associations, educational institutions, law and accounting firms.

Why Join PAAC?

The Public Affairs Association of Canada is the leading forum for representing lobbyists’ concerns to all levels of government in Canada. We actively engage lobbyist regulators in discussion about the rules and regulations governing lobbyist registration and reporting requirements in Canada. The PAAC has presented to various government committee’s on proposed changes to lobbying law at the federal, provincial and municipal levels. In addition, the PAAC hosts conferences, conducts media interviews and submits opinion editorials all in an effort to position lobbying as a key and valuable component of the public policy process.

About Public Affairs

The public affairs field is notoriously fast changing and competitive. PAAC offers a range of professional development programs and networking opportunities to help members stay on top of industry issues and trends.

Our members come from both the private and public sectors and range from self-employed consultants to government professionals and corporate CEOs. This diversity is the cornerstone of PAAC, ensuring a wide scope of ideas, expertise and opportunities that benefit members and their businesses. We urge you to explore our website at www.publicaffairs.ca and find out more about what PAAC can do for you.